Successful Real Eatate Web Design For Ranking In Denver
The strength of your successful real estate web design is high visibility on search engine results. With Denver January homes sales falling 17% from 2008’s first month of sales, getting a big slice of the contracted market is imperative to staying both competitive and financially healthy. IMCD Web Design is a veteran professional web design company in the Denver market helping real estate agents find greater visibility in this very competitive online market.
Even in the “correcting” market there are good signs with Denver’s government and area banks moving to help commercial real estate developers secure long-term financing. With this freeing up of cash flow, Realtors with pages targeting the commercial market on their high ranking real estate web sites stand to gain from the uptick in activity. The commercial market, though not plagued with the subprime mortgages of the residential market felt the effects of the overall tightening of the credit markets.
What does it take to be a contender? Search engine optimization – the science (or art) of keyword use and positioning, informative content, converting content and inviting graphic design. These elements follow the steps from initial search to online sales lead generation.
When home buyers or sellers first search on Google or Yahoo for a real estate web site, the search engines return the sites that match the keyword search in keywords and content. When the visitor clicks on your real estate web site they are quickly scanning for homes for sale or the benefits of using the agent. The headings, graphic design and layout are critical ingredients to leading the visitors eye to the information. Once the initial scan test is passed, then sheer marketing copywriting takes over to convert the lead by proving the agent is trustworthy with testimonials and helpful information.
With a history of creating web designs and maintaining leading real estate web sites in the Denver market, IMC is positioned to aid your real estate firm in carving a greater slice of the promising changes in the Denver residential and commercial property market. Call our Colorado regional sales expert to find how your realty company can move up to Google’s best neighborhood – the front page!
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