Programmed to assist the real estate website placement across the search engines, the IMCD custom website design for a top Realtor incorporates outstanding professional web design with customer-friendly real estate shopping features. RE/MAX voted this client #1 agent in the office.

A successfully managed SEO web site design such as hers can migrate to the top of the search engines without necessitating the costs associated with pay-per-click marketing. Utilizing an existing website domain name, the client added the Article Manager Tool, our Blog, Broker IDX and mapping, plus Social Media buttons. Each of these features over time enhances the organic search capability of the real estate website design.

Here is what she had to say just days after the launch of her new website. “I want you to know that I’m thoroughly delighted with my new IMCD website and with the increased traffic it is already generating after going ‘live’ just over a month ago!

“I have realtors from around the country calling me weekly with both Buyer and Seller referrals – I have Buyers contract me via my website in numbers on an almost daily basis – a level of web traffic and business that I have not ever seen in the 8+ years I have had my previous site – a testimonial to the design and look and feel of your product.”

“I have just hired a Transaction Coordinator in order to free up time for me to pursue all these new business contacts and see myself having to hire an assistant or perhaps even a Buyer Agent fairly soon so that I may keep up and take full advantage of the business generated by your website!”

This client pays attention to her website, regularly adding listings and articles about relevant topics and You Tube property videos.  She incorporates a variety of popular keywords and links to pages within her own website.

In a recent email, she continues, “Your site is working well – I’m swamped with inquiries – working on 7 transactions at the moment all by my lonesome and referrals/leads seem to be increasing in numbers from all over the country.”

IMCD web design company readily assists clients to gain footage in the race to the top of search engine marketing. Since 1996, standing out in the crowd of web site design firms, IMCD has created successful, award-winning websites for professionals from many fields. It is not unusual for clients to receive a dozen quality leads a day. Some have closed 50 to 150+ deals in a year from website leads. Realtor clients have generated $500,000 in commissions annually.

Our award-winning web designer brings a 25-year background in photography and design to our clients. His resume includes work with Fortune 500 companies in Los Angeles and New York.

For more information about how our web design and development company can help your business, call IMCD at 1-877-999-4623.

The real estate website created by the IMCD professional web designer for this resort real estate agent reaped immediate rewards. The Realtor landed a client the very first day that his new custom design website went online.

That lead turned into the sale of an $850,000 property and a $25,000 commission. In addition, the real estate agent closed 30-40 transactions the first year. The majority of the real estate sales came directly from his website. Having owned four prior websites, this Realtor® client quickly discovered the benefits of going with our IMCD web design company. With more staff, the Realtor said he could have followed up on more of the leads.

This Colorado real estate client has been with us since 2004. Six years later, he continues to enjoy many benefits from his IMCD SEO website design. In fact, the client recently closed a $2.5 million deal through the website. Simply put, the buyer left his name, phone number, and email address. The realtor responded and met with the individual looking for a home once and then our client closed the deal. This client is incredibly grateful for his IMCD website and the livelihood it helps generate. In his high-end market, he has more buyers than sellers contact him. He told IMCD that all of his business comes from the website.

The website that IMCD created boasts Page One Google ranking for multiple highly competitive keywords.

The client has subscribed to our Monthly Optimization Program. Our website design company provides a continually accessible very comprehensive statistics package.

The IMCD website design and SEO readily assists clients to gain footage in the race to the top of search engine marketing. Since 1996, IMCD has been creating award-winning, successful websites for professionals from many fields. Our award-winning web designer brings a 25-year background in photography and design to our clients. The web designer’s resume includes work with Fortune 500 companies in Los Angeles and New York.

For more information about how our web design and development company can help your business expand, call IMCD at 303-688-1331 or email us at IMCD Support.

With recent economic shifts and historical bankruptcies, personal real estate websites are realizing decided benefits as buyers move more from brand-driven consumers to relationship-driven consumers. Several reasons have been given, the rise of social media and the shift to women taking the lead in marketing decisions. Even with buyers looking for that personal touch, as of 2009, only 60% of Realtors had their own real estate website – 11% planning on it, but almost one-third of the Realtors were not looking to invest in their own online marketing.

Recently, well-branded banks and august financial institutions getting serious bailouts or buyouts have caused consumers to not put as much store in national brand names. Replacing national brands in the trust factor area is personal relationships. Real estate websites selling the services an agent or small company versus marketing on the coat-tails of a major brand are benefiting from this market shift.

With a shorter chain of command to give a marketing go-ahead, personal real estate websites with real estate blogs or web-based article manager software can more quickly adapt to market news. In 2009, only 7% of Realtors had a blog, meaning 93% of Realtors were not using one of the easiest to use content management and marketing tools to emerge in recent years.

Adding to both of these benefits is Google utilizing local business addresses to connect local news, blog entries and business websites to search results based on the geographic locations of Internet searchers. With good search engine optimization for local marketing, your blog entries are better situated to bring your real estate website visibility in your local market. Of course, increases in daily traffic also help websites rank in searches outside their local area.

IMCD Web Design has been at the forefront of providing real estate agents with their personalized websites for over ten years. With an array of customizable real estate website templates, Realtors can quickly find the web design that reflects their business. With options for integrating real estate blogs, listing integration, property and agent listing modules, these real estate websites are scaleable to meet single agent or large real estate brokerage website needs.

Contact IMCD Web Design and view our gallery of sales generating real estate websites and see how quickly and affordably you can improve your online marketing presence – with our graphic design, search engine optimization (SEO), ease of use for adding timely content and updating property information, as well as contact collection features. Make sure your real estate website is benefiting from our award-winning graphic design talents, proven effective SEO techniques, web coding to the latest standards and agent-friendly content management solutions.

IMCD Web Design is a company that works with small businesses, like real estate agencies, to provide complete website designs that fulfill the company’s different online marketing needs. With many web design clients, a recurring marketing theme is the business tries to replicate its brochure or newspaper advertising methods online, not taking into account the different medium.

Certainly various marketing areas are the same, such as content writing and graphic design. However, in the online marketing world, the way content is presented and graphic design is encoded rests, to a large degree, unseen elements that can make or break a website’s visibility in the search engine results.

Web designs for small businesses utilize search engine optimization techniques (SEO) to carry your message, not to your potential clients and customers, but to the search engines that are screening your website for your potential visitors. To market online as one would in a print ad is to miss the marketing to the gatekeepers of the Internet – and the biggest gatekeeper or search engine is Google.

Professional web designs by IMCD Web Design incorporate SEO principles in both the presentation of your marketing message (web content) and in the encoding of the images the make up your graphic design. When Google searches a business website created by our web designers, it knows what your marketing message is and what product or service your business is selling online.

Search engine optimization actually begins before any other step – the research for keywords and key phrases is a critical step in finding out how your potential clients are searching for you online. It should be a red flag to any business owner if their web designer treats SEO as an additional option or an element that can be taken lightly in the web design budget.

Simply put, experience has shown us that without SEO, your business’ web design is a futile investment – your website may have the most captivating marketing buzz and the most eye-catching graphics, but never show up on the search engine results. Similar to the tree falling in the forest with no one around, does it make a sound, if a website is launched on the Internet with no SEO to focus the search engines on its main marketing message, will the marketing message get heard? Not likely.

For your custom or semi-custom web design that utilizes all the many facets of a successful SEO campaign as part of your complete website design, contact our professional web design specialists to see how quickly you can get your business’ online marketing campaign going with a top-notch graphic design matched with cutting edge SEO techniques.

Maximize your real estate web design with these four top content building techniques. One of your business website’s key search engine optimization (SEO) areas is keyword-rich content. Web designs with web-content adding features like integrated blogs or article managers give business owners user-friendly ways to quickly add content – both text and images – to their websites. Following these top content building techniques helps entrepreneurs make the most of their online marketing opportunity.

1. Testimonials. Each successful customer transaction can be an opportunity to get a testimonial. Testimonials are beneficial marketing aids because they:

• Are a third party validation of your service or products,
• Usually contains the benefit the customer received (versus the features you’re selling), and
• Quotes draw the reader’s eye, so the probability of the information getting read is high.

2. Press releases. Use your website as a press release outlet. Current information on sales, industry changes, new models, etc. keeps your website fresh. Also, by including model numbers on hot sellers, you target keywords that are highly specific  to your product offering. These keywords generate high quality sales leads. An article manager included in your web design is a great place to ad newsworthy content.

3. Comments on your market. By utilizing Google or Yahoo as a news reader, you can use keywords to get an alert when news stories come out on areas that affect your business or your market. With your web design integrating a blog into the website’s structure, you have a powerful tool for getting information out in a timely manner. Doubly beneficial is the blog software automatically notifies the search engines that new content is available.

4. Originality. Create web content using your own words. Borrowing ideas is a time honored practice, however lifting web content wholesale is counter productive. Not only do you run counter to copyright infringement laws, but the search engines usually disregard duplicate content. In recent testing, it was found that Bing was more strict than Google at discarding duplicate content websites, (which is one reason Bing search results are often more relevant and helpful). Don’t undermine your professional web design and content with non-original works.

If your current business website does not have the infrastructure that makes is easy to add web content, contact IMCD Web Design. Our professional web designs are adaptable to many business ventures and created with your online marketing and SEO needs in mind.

Search engine optimization (SEO) in your professional web design makes the most marketing sense. A customer or prospect that finds you first is more apt to buy from you than if you find them. SEO is the art and science of getting your business website high in the search engine results so the people in your market that are looking for solutions you offer find you.

Professional web design gains your business potential clients by positioning, not by prospecting. Cold calls are prospecting, lots of energy expended for small returns. SEO in your web design is a small investment up-front for ongoing and growing warm sales lead generation returns. Call it eco-friendly online marketing – you expend less energy for better return on investment.

An IMCD Web Design business websites utilize professional graphic design, SEO and keyword-rich web content to position you as a professional and your business products as the most desirable. The goal of marketing is to generate sales leads. The ability to build a client base and a backlog of orders spells success and a level of security for your business. Time and choosing the marketing medium that is seen by the most people likely to be your customers are the variables in getting to the client critical mass point.

Businesses with well-place, well written and attractive business web designs shorten that time by using keywords to narrow the marketing search to people seeking you versus an add in the newspapers that is broadcast to everyone in the town, whether they will ever need your services or not. It is the change from spending energy on the wide sales funnel to spending energy creating the most powerful magnet.

Businesses using professional web design and online marketing techniques to position themselves successfully on the Internet have the problem of too many sales leads. Not because they work harder or are more motivated than their competition, but because they are better positioned online in front of specific potential customers – most people who are seeking your services or products search online first.

If your business needs a boost in sales lead generation, greater visitor traffic or higher conversion rates, contact IMCD Web Design to position your business for tapping the tremendous market of potential customers seeking your products or services.

Business owners looking for a web design that meets their company’s needs face a tumultuous Internet marketplace. In a market populated with one-man shops to Madison Avenue marketers with a web design division, business owners quickly find out, there is no standard pricing.

The best way to define what a good web design is worth is to first list what you want your web design to do for your business. The most common attributes of a web design is to get traffic from the search engines, provide your contact information, serve up captivating web content about your goods or services, and draw potential clients to your store or contact information for your services.

Though ready template websites may be attractive for their low price, they do have a few downsides as a professional web design: business owners untrained in creating websites are left to fill in all the web content, search engine optimize the content and add in any optional graphics. A quick review of template sites will show you that most business people understand very little about search engine optimization and don’t have the time to fill in all the various pages. Unfortunately for the marketing investment, most template websites do not rank high on the search engine results.

In reality, you should consider a professional web design company. In contemplating the cost, simply review what would be a good return on your investment – how many customers buying your basic product or service would cover the cost of the website. Basic business web designs in the neighborhood of $2000 to $5000 are the ballpark pricing for web designs that are customized to your business and meet all the SEO, graphic design and web content needs that businesses have.

IMCD Web Design has the experience of producing custom web designs for many types of businesses – designs that are providing their owners with a steady stream of online clients. If you have tried the paths that lead to Internet marketing invisibility, it is time you contacted our web design exerts and see how quickly you can improve your online marketing. A good web design is worth a lot…of new business.