“Amazing Results!! Keeps Getting Better” boasts an enthusiastic client who purchased one, then a second IMCD Custom web design with SEO. The first website incorporated IMCD web design for real estate sales in a competitive Colorado market.

This client takes an extraordinary interest in the user-friendly SEO web design. While IMCD was building the professional website design, the client gathered research, took photographs, and wrote SEO-rich articles about the communities, suburbs, and attractions in the area. As soon as the website went live, they added hundreds of extra pages of content with relevant information for potential buyers and sellers.

Today, the Central USA website has 10,800 pages indexed in Google. They subscribe to our Special SEO Program and an upgrade with IDX. The client captures many rankings on Page One in Google for highly competitive words. Consequently, this client does not need to pay for placement in the pay-per-click section of the search engines.

Capitalizing on the experience and success of the first website, the client purchased another custom site with real estate website design. A new site with a new domain name, the second website serves the Carolinas and has 7,380 pages now indexed in Google. The client also subscribes to the Special SEO Upgrade with IDX.

These grateful clients exclaimed, “We have had 10 organic sign-ups in the past two days! Thanks!” Asked if we could show the website as an example, they replied, “Four more organic leads today!”

The IMCD website design readily assists clients to gain footage in the race to the top of search engine marketing. Since 1996, IMCD has been creating award-winning, successful websites for professionals from many fields. Many clients receive 10 to 15 quality leads a day. Some clients have closed from 50 to 150+ deals in one year from website leads. Realtor clients have generated $500,000 in commissions annually.

Our award-winning web designer brings a 25-year background in photography and design to our clients. His resume includes work with Fortune 500 companies in Los Angeles and New York.

For more information about how our web design and development company can help your business, call IMCD at 303-688-1331.

IMCD website design works hand in glove with clients to help each of them achieve their business goals. In 2006, IMCD built a real estate website design specifically for someone specializing in real estate and land auctions in the United States. Three years later, the client ordered a second, more elaborate real estate auction website for the entire USA.

This client loves the two search-engine-friendly websites and actively participates in maximizing the SEO capacity of the internal website design. The new website is now ranked on page one in Google for several very competitive search terms. Empowered with these highly effective websites, the client is now acclaimed as:

• #1 agent team out of 4400 teams in his nationwide company for auctions
• #2 agent team in his company for real estate
• Featured speaker at company events
• A great assistance to boost company sales over $2 billion in 2010

IMCD’s website designs readily assists clients to gain footage in the race to the top of search engine marketing. Since 1996, IMCD has been creating award-winning, successful websites for professionals from many fields. Many clients receive 10 to 15 quality leads a day. Some clients have closed from 50 to 150+ deals in one year from website leads. Realtor clients have generated $500,000 in commissions annually.

Our award-winning web designer brings a 25-year background in photography and design to our clients. His resume includes work with Fortune 100 & 500 companies in Los Angeles and New York.

For more information about how our web design and development company can help your business, call IMCD at 1-877-999-4623.

Programmed to assist the real estate website placement across the search engines, the IMCD custom website design for a top Realtor incorporates outstanding professional web design with customer-friendly real estate shopping features. RE/MAX voted this client #1 agent in the office.

A successfully managed SEO web site design such as hers can migrate to the top of the search engines without necessitating the costs associated with pay-per-click marketing. Utilizing an existing website domain name, the client added the Article Manager Tool, our Blog, Broker IDX and mapping, plus Social Media buttons. Each of these features over time enhances the organic search capability of the real estate website design.

Here is what she had to say just days after the launch of her new website. “I want you to know that I’m thoroughly delighted with my new IMCD website and with the increased traffic it is already generating after going ‘live’ just over a month ago!

“I have realtors from around the country calling me weekly with both Buyer and Seller referrals – I have Buyers contract me via my website in numbers on an almost daily basis – a level of web traffic and business that I have not ever seen in the 8+ years I have had my previous site – a testimonial to the design and look and feel of your product.”

“I have just hired a Transaction Coordinator in order to free up time for me to pursue all these new business contacts and see myself having to hire an assistant or perhaps even a Buyer Agent fairly soon so that I may keep up and take full advantage of the business generated by your website!”

This client pays attention to her website, regularly adding listings and articles about relevant topics and You Tube property videos.  She incorporates a variety of popular keywords and links to pages within her own website.

In a recent email, she continues, “Your site is working well – I’m swamped with inquiries – working on 7 transactions at the moment all by my lonesome and referrals/leads seem to be increasing in numbers from all over the country.”

IMCD web design company readily assists clients to gain footage in the race to the top of search engine marketing. Since 1996, standing out in the crowd of web site design firms, IMCD has created successful, award-winning websites for professionals from many fields. It is not unusual for clients to receive a dozen quality leads a day. Some have closed 50 to 150+ deals in a year from website leads. Realtor clients have generated $500,000 in commissions annually.

Our award-winning web designer brings a 25-year background in photography and design to our clients. His resume includes work with Fortune 500 companies in Los Angeles and New York.

For more information about how our web design and development company can help your business, call IMCD at 1-877-999-4623.

Effective real estate web design captures the essence of your property services message in an attention-arresting fashion, ranks high on search engine results and consistently generates sales leads.

When examining your own website or preparing to invest in a new real estate website, these web design elements are key to your successful online real estate marketing.

1. Search engine optimization (SEO). If a web design company offers SEO as an option, that is akin to asking you if you want to invest in an invisible or visible website. Doesn’t make much sense to produce all the copy and round up all the images for a website not many people will find. SEO is necessary to get the search engines to find and index your website. Effective real estate web design incorporates elements into the foundational architecture of your real estate website.

2. Use of Cascading Style Sheets (CSS). This overlaps the SEO area since styles are used to highlight keywords and web page content. By removing the styling language off page your web page is A) more in conformance with current and future web coding standards and B) offers a higher content to code ratio for the search engines. Minimizing code and maximizing your real estate content is key to improving your website’s standings in the search results.

3. Graphic Design. Balanced graphic design is important since it has the ability to positively or negatively affect both your search engine standing and market appeal to visitors. Gorgeous real estate websites that are 100% Flash graphic design err on the side of super positive marketing appeal, with extremely negative search engine ranking capacity. A Flash design, though very effective graphic showcase tool is best used as part of the design, since it blinds the search engines to the text information contained within the graphic.

On the other-side of the spectrum is the sites that rank high due to savvy SEO, but have the eye appeal of a DOS-era video game. These may be OK for an engineering website, but superb graphics remain the bar to meet for real estate web design.

4. Contact Forms and Information. For sales lead generation, providing as many contact information points is key. How a contact form is presented – before reviewing listings or as needed for answering questions – plays a major role in whether the form gathers information or serves as a lead gathering deterrent.

IMCD Web Design has years of experience balancing these four elements in our highly-ranked real estate websites. Contact us today if you need a real estate website that is an effective sales lead generating tool.

How to match a web design with your business’ online marketing needs? Custom web designs or templates? Between these two types is the cost-effective semi-custom web design sites. Most small businesses enter the online marketing world unprepared to make the most of the new advertising media. To make matters harder, standards and best business practices continue to evolve at a rapid pace compared to the somewhat static marketing practices the print and broadcast industries.

To match your business needs to a web design, first consider what applications your web design will need to incorporate, such as:

• Content management system for easily adding information or images in a timely manner
• E-commerce capability,
• Web gallery or catalog with high use of images,
• Web forms for secure online gathering of feedback or contact information.

All these applications are wrapped in the graphic design and search engine optimized architecture of your professional business website. IMCD Web Design offers cost-effective business-centric semi-custom web design templates that can be quickly adapted to match your business needs: graphic design to attract potential customers and search engine optimization (SEO) to notify the search engines of your products or services.

Why a semi-custom web design versus a custom website?

While custom web designs offer the greatest ability to mold your online marketing message to your needs and demands, often a semi-custom website can meet the professional graphic design needs with the time-tested template, while customizing the SEO, content and images to your business needs.

Further customization and SEO come with the integration of a blog within the web design. Free blogs may work for entry-level practice, they seldom show up in search engine returns and they drive traffic to the blog host’s website, not your business website. Blogs integrated into your business website add content to your site, alert search engines to your new content, and bring your blog traffic to your site. Free may work for family blogging, but for businesses, you give away too many online marketing advantages to the free blog site host.

Whatever your business web design and application needs, contact IMCD Web Design and put your business on a better Internet marketing footing with our competitive real estate websites , business graphic designs and cost-effective custom web development.

With recent economic shifts and historical bankruptcies, personal real estate websites are realizing decided benefits as buyers move more from brand-driven consumers to relationship-driven consumers. Several reasons have been given, the rise of social media and the shift to women taking the lead in marketing decisions. Even with buyers looking for that personal touch, as of 2009, only 60% of Realtors had their own real estate website – 11% planning on it, but almost one-third of the Realtors were not looking to invest in their own online marketing.

Recently, well-branded banks and august financial institutions getting serious bailouts or buyouts have caused consumers to not put as much store in national brand names. Replacing national brands in the trust factor area is personal relationships. Real estate websites selling the services an agent or small company versus marketing on the coat-tails of a major brand are benefiting from this market shift.

With a shorter chain of command to give a marketing go-ahead, personal real estate websites with real estate blogs or web-based article manager software can more quickly adapt to market news. In 2009, only 7% of Realtors had a blog, meaning 93% of Realtors were not using one of the easiest to use content management and marketing tools to emerge in recent years.

Adding to both of these benefits is Google utilizing local business addresses to connect local news, blog entries and business websites to search results based on the geographic locations of Internet searchers. With good search engine optimization for local marketing, your blog entries are better situated to bring your real estate website visibility in your local market. Of course, increases in daily traffic also help websites rank in searches outside their local area.

IMCD Web Design has been at the forefront of providing real estate agents with their personalized websites for over ten years. With an array of customizable real estate website templates, Realtors can quickly find the web design that reflects their business. With options for integrating real estate blogs, listing integration, property and agent listing modules, these real estate websites are scaleable to meet single agent or large real estate brokerage website needs.

Contact IMCD Web Design and view our gallery of sales generating real estate websites and see how quickly and affordably you can improve your online marketing presence – with our graphic design, search engine optimization (SEO), ease of use for adding timely content and updating property information, as well as contact collection features. Make sure your real estate website is benefiting from our award-winning graphic design talents, proven effective SEO techniques, web coding to the latest standards and agent-friendly content management solutions.

Your real estate website can take advantage of the current market conditions. Drayton Bird, a British advertising legend said, “Good times breed bad habits. Bad times breed good habits.” This is true in online real estate marketing also. What are the good habits that can be improved in real estate market downturns?

1. Utilize your real estate blog on a weekly basis – or if you do not have a blog, get one.
IMCD Web Design has long offered a real estate blog option for integration into your customized web design. Ingraining the habit or discipline of weekly adding content to your real estate website adds more reasons for people to visit your site regularly, builds your image as a real estate expert and improves your website’s search engine optimization.

2. Maintain your listings as up-to-date as possible.
Web visitors quickly form the opinion that a website with old material is a marketing after-thought and migrate to websites that are kept up-to-date. Unfortunately, they do not give you any customer feedback before leaving your website, so this is an area you have to trust the web visitor behavior studies. As time consuming as it may be, establishing the good habit of listings maintenance pays off in visitor retention and website trustworthiness.

3. Similar to Habit #2, maintain your external website links.
At least quarterly, do a review of your external website links to make sure none have changed. One area to always check is links to government websites. It is our experience that, possibly due to personnel changes that happen after elections, government websites have often had major web design changes that turn all the old page addresses into “page not found” errors.

4. Improve your online writing skills.
Take the time to study what makes effective headlines, opening sentences and web content so your blog entries improve their sales lead generation aspect. There are also articles on the web on how to improve the SEO aspect of your blog writing. The way your real estate blog’s content is presented can mean all the difference in the world for how well it ranks in the various search engines’ results.

However, all the good web habits in the world can’t overcome bad web design. If you need a strong foundation for your online marketing, contact IMCD Web Design and see how our real estate web design or our business websites can improve your sales lead generation.