From IMCD.com

General Tips
Real Estate Web Site Choices
By IMC
May 3, 2006, 17:59

When considering a web site for your real estate business, there are several options. Which real estate site is best for your situation?

A well designed web site offers much more than an online presence to advertise your services and your listings. A well thought out web site will provide you opportunities for business and your visitors an excellent idea of how you will take care of them. It can be your virtual presentation and as well as an electronic farm tool.

How do I get started with the creation and content of the web site? What total solutions are available?

At IMC we offer complete custom and pre-built packages for the real estate agent who wants to expand their business on to the Web. Some of the features include:

  1. Custom Total Solution Web Sites
  2. Agent Select Web Site - Pre-built Turn Key Web Sites (high end looking but affordable)
  3. Internet Marketing
  4. Search Engine Optimization
  5. Email Drip Systems
  6. Content Management solutions - agents can add/delete/ modify content on their web site keeping it fresh
  7. Agents can add/delete/ modify properties, and more.

Many agents choose to have more than one web site, a custom web site as well as a pre-built web site.

If you are not sure which solution is best for you please contact us. The following questions may help you to decide which solution is best for you:

  1. How will my potential customers find me?
  2. What about search engine placement and optimization?
  3. Price? (remember when comparing sites the cheapest solution is frequently not the best solution. Your web site will be around for a long time and you want to make sure the quality reflects how you take care of your customers. With over 80% of the people going online to find a home before the contact a Realtor your first impression may very well be your web site.)
  4. Customer testimonials. Please visit other sites we have developed, and find out the success our customers are experiencing. You can also visit our testimonials page.


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